Sindup helps you to improve the performance of your sales teams
Without a doubt, a well-informed sales manager performs better. By constantly monitoring key accounts you can not only identify areas of risk but also act in a proactive way to offer new solutions according to the evolution of the client’s activity.
Market intelligence helps teams to work together and share information, contacting new potential opportunities detected through online monitoring. In additional to the day to day management of clients and prospects, a sales team supplied with relevant information, means a better approach to social selling by showing their expertise in particular topics which might be useful for the members in their network.
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React according to the activity of your clients or prospects
Move towards a 2.0 Sales Intelligence
for a Sales Director
React to the latest news about your clients thus improving the relationships that you are able to build and offering the right solutions when they need them. Better prepare sales pitches by researching relevant information and offer a personalized approach.
Pick up on business opportunities in your sector thanks to a full watch of all possible sources and follow up on the results of the opportunities with the different parties involved.
Quickly identify new business potential targets before your competitor does so, making your approach targeted and relevant.
Encourage sales intelligence by broadening the scope of your monitoring to other sectors which are currently evolving in terms of legislation, technology or society in order to bring new solutions.
Listen to the market
Sales teams need to listen to the needs of their sector and their client needs in order to correctly interpret the situations and motives for making a purchase. Implementing an efficient market intelligence programme is the best way to equip sales teams with relevant information before the competition helping sales managers to be offer the most relevant solutions at the best time. Market intelligence provides all the necessary information to canvas and detect sales opportunities. Sales teams therefore become more efficient and are better armed to identify suspects, master their environment and improve their pitch. Above all it helps them to situate events within the right context and detect weak signals.
By using market intelligence with relevant content, the sales manager can better prepare the first contact with a pitch that is better adapted to each target. But the relationship is just starting. The sales lead needs to cultivate and deepen the contact, show their value and inspire trust to help the prospect participate actively in the conversation.